Surprise News

25 April 2010 – 9:32 am

jaguar III April 2010

Jaguar II April 2010

We like a good pun here! Fortunately this is also a good headline. When someone called the other day from Land Rover, I had to quiz them on why sales were up? Is this just good PR?

Admittedly, like for like sales broken down by month, should show an uplift in 2010, as 2009 was generally a tough year across the motor sector. Government incentives in some regions did help particular manufacturers with their sales.

With the cost of purchase, high fuel prices and an unfair ‘Showroom Tax’ in the UK. There is no doubt a buyer in 2010 has to be a car fan.

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