Must keep the public updated

15 August 2008 – 10:04 am

It has become very voguey to keep people updated as to what is happening. This is PR text book stuff.

Are we now bordering on overkill? I like the signs in Spain which tell you where the money for infrastructure building projects is coming from. For example, the EU and central government are investing x million euros in this project, which will do x and be completed by x. All very factual.

In the UK it seems everywhere you go, there is justification for works. It interests me to know about the longest Tube escalator and a one legged tester in days gone by. But do most people really care?

  1. 3 Responses to “Must keep the public updated”

  2. No, nobody cares for sure. But building companies, like many others, operate under the misguided belief that any communication, no matter how irrelevant, is better than no communication at all…

    By Enrico on Aug 20, 2008

  3. all very nice but a little irritating when you are sitting on a delayed train/ tube and the driver informs you that he is waiting at a red signal and when it turns green he will proceed. At the moment he does not have any more details…

    an example of a simple and nice PR idea that produces the opposite effect when implemented by people without common sense.

    I would also like to know how much EU money pays for our developments. I think it would be a good way of converting EU sceptics who see that the UK does actually get some money out of the pot – albeit a lot less than it puts in.

    By benn on Aug 26, 2008

  4. @Benn, good idea. The EU is so much more than bent bananas!

    By Xavier on Aug 27, 2008

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