McDonald’s now in formula soft and fluffy

13 August 2008 – 9:26 am

Having found customers are looking for a new type of fast food, McDonald’s has been quicker than most to jump on the trend.

Morrisons was an early lorry advertiser, makes sense, all those square metres of potential promotional space being driven through some of the world’s most expensive outdoor sites. Why not use it.

This McDonald’s lorry recently spotted on Lower Regent Street, SW1.

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