Archive for the ‘general’ Category

Can a bus look good?

Thursday, October 29th, 2009

Being based in Central London, there is never a shortage of buses and their sometimes interesting livery to admire from my window. All day buses trundle past in a non-descript fashion. Single and double deckers, Routemasters, Ken's reviled bendy bus, coaches and mini-buses. Despite this malaise of traffic, once a month ...

Guest Blogger, the first

Tuesday, October 6th, 2009

When I set up this blog a while back, the idea was to feature some guest bloggers. Some of the people at work, were less forthcoming about the idea! Here we have our first skilled author. The likeable solicitor from Soho based law firm, Matt King of Simons Muirhead Burton. "Back in ...

Not media, marketing or public relations!

Tuesday, September 15th, 2009

Latest article written for ski website, PlanetSKI. It may be only September but PlanetSKI reader, Xavier Adam, has just booked his first ski trip. It's going to be in November, but he doesn't know where. He's got a few other plans too. "I don't know exactly where I'll go in November. I ...

Growing Business

Wednesday, August 12th, 2009

The Editor of Growing Business, James Hurley, contacted me and asked if I could answer one of his reader questions, you can see the question and my answer below. Q. My business-to-business logistics firm has been holding its own in the recession, but cashflow remains a concern. I’m keen to reappraise ...

Brand Psyche

Friday, June 19th, 2009

Having lunch yesterday with a lawyer friend. We touched on the legality of a brand not profiting from the goodwill of another brand. At the weekend I saw a press advert for cakes, using a clock, cartoon style lettering and garish pastel cake colours. This is very similar to another company's ...

b.TWEEN Beano

Tuesday, June 16th, 2009

Fresh in from the annual northern interactive meets media beano, b.TWEEN, I have spent 24 hours looking at all the new apps and technologies covered during the two day event. b.TWEEN is always a great event. Katz Kiely and her team, really think through the content, running order, venues and attendees' ...

Future of Television

Wednesday, June 10th, 2009

Last night I was invited to an excellent event hosted by Richard Lindley, formerly of BBC's Panorama programme. The investigative show had a massive following under Richard's stewardship in the 1980's and 90's. The audience at his event was a mixed media crowd. Who seemed like big TV fans. This may ...

Twittle Twattle

Monday, June 1st, 2009

We signed up to Twitter around 18 months ago. I would say it reached a tipping point within my group of friends in mid-2008 and the general public in late winter 2009. Becoming useful as a tool for seeing what was going on. The more people on there you know, the ...

Public Relations Value

Friday, May 29th, 2009

We had this fantastic email through today from Andrew in Leeds; who we have done some work with. "AMC Network has really helped RandomStorm get the message out to people who our usual advertising would not reach. It has really helped our brand promotion and the mentions in the Sunday Times ...

It´s the real bling

Sunday, May 10th, 2009

A friend at Coutts bank mentioned an independent gaming company called CyberSports a few times over the last few months. Knowing my interest and experience in the sector he was keen to get me to their product demonstration. Venturing down to the meet CyberSports at London´s Hospital Club proved an evening ...